Bricoday 2026: Rain returns to Fiera Milano to meet the retail world

📆 When: September 23-24, 2026

🗺️ Where: Fiera Milano, Rho (Italy)

 📍 Hall 8, Stand G14

The countdown has begun: this year once again Rain will be exhibiting at Bricoday 2026, Italy’s leading event for the DIY, garden, and home improvement markets.

For two days, buyers, distributors, retailers, and industry professionals will gather in Milan to discuss the latest market trends and the solutions that are transforming the in-store shopping experience.

Rain’s latest innovations for the retail channel

At Stand G14, Hall 8, the Rain team will showcase its latest solutions for residential irrigation and gardening, with products designed to provide a simple, intuitive, and immediate experience for both end users and retailers.

Visitors will have the opportunity to discover:

• app-controlled irrigation systems;
• water-saving and consumption optimization solutions;
• products designed to simplify installation and use;
• new opportunities to expand gardening product offerings;
• services and tools designed to support retail stores.

A place to connect and create new opportunities

Every year, Bricoday offers an important opportunity to meet business partners and industry professionals, exchange ideas, and develop new collaborations.

Our team will be available to present the latest additions to our product range, discuss market needs, and demonstrate how Rain supports its customers not only with innovative products but also with services designed to help grow their business.

See you in Milan

If you are attending Bricoday 2026, stop by Stand G14. We will be pleased to meet you, present our solutions, and discuss the opportunities ahead for the irrigation and gardening sectors.

We look forward to seeing you on September 23 and 24 at Fiera Milano Rho, Hall 8, Stand G14.